Midlands Ireland

Where everything connects

We were delighted to be chosen to create the new Brand Identity and Website for the Midlands Region. Through extensive strategy workshops with the numerous regional and national stakeholders involved, we began to develop a new brand identity and website which will play a key part promoting the Midlands of Ireland as a place to invest, live, work, study & visit. Our approach for the development of the brand identity focuses on the Midlands, encompassing the counties of Laois, Westmeath, Longford and Offaly, being a region ‘Where Everything Connects’, reflecting not just the regions centrality, but it’s connections to community, nature & family, which came through strongly as an integral part of life in the Midlands.

Midlands Ireland Case Study 1

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